Jack

An American in Paris

Love Seats

On Valentines Day we teamed up with An American in Paris to play cupid – we created Love Seats and dotted them around central London to get couples cuddling and puckering up with their special someone. The campaign was tied to a competition – whereby the public were encouraged to share their love story on Twitter with the hashtag #ItsAboutLove. In keeping with the Valentines Day theme, the romantic prize was 2 tickets to see An American in Paris and a trip to Paris.

CAMPAIGN INSIGHTS
  • Valentines Day campaign 
  • Experiential
  • Central London
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