Jack

GAP

1969

 To launch its 1969 spring campaign, GAP has focused on classic denim, signalling the return of a “great American jean”. Their fabulous artwork includes models exuding pure effortless cool in a mix of patchwork, distressed and boot cut styles. To really show off their range, we worked with Talon to execute a high impact poster campaign, which included a show stopping takeover site in Shoredtich and other billboard sites across London.

CAMPAIGN INSIGHTS
  • Campaign to promote GAP 1969
  • Takeover & billboard site 
  • London based campaign 


GAP | 1969
GAP | 1969GAP | 1969GAP | 1969GAP | 1969GAP | 1969

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