Fitness meets art, design and fashion
Hot on the heels of many a New Year’s resolution to improve health and fitness, a brand new boutique gym has just launched in east London. BLOK has already taken Clapton by storm, and this January added a new location right in the heart of trendy Shoreditch.
Describing itself as multidisciplinary and modern, BLOK Shoreditch offers a whole range of classes with over 180 per week and 32 different types. Also boasting a cafe, gallery and retail space, BLOK promises a mix of fitness, art, design and fashion.
To launch their new location, we worked with BLOK on a high impact poster campaign targeting areas around the new gym. The cool poster design looked great on our sites – encouraging Shoreditch to sign up, get fit and get healthy.
The new gym is open now, check it out here.