Jägermeister’s latest campaign pays homage to the secret blend of 56 herbs, blossoms, roots and fruits, which go into its production, and why the flavour combinations complement each other so perfectly. We worked with Talon to launch the campaign in London, turning the visually stunning creative into a giant mural, right in the heart Shoreditch – this was supported with a series of 4 sheet and 48 sheet posters.