Kapten was founded in France in 2012 and has now launched in London, with the aim of incentivising its drivers to buy hybrid and electric cars. The brand is shaking up London’s travel network with its clean, green, ride-hailing approach, giving Uber a run for its money. To help promote their service we created a living billboard in East London, full of luscious leaves to bring to life their environmentally friendly message.
- Promoted Kapten’s environmentally friendly proposition
- Special build